Brand Navigator is the first employer brand analytics platform that connects candidate perception to real hiring outcomes.
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Brand Navigator gives CHROs and talent acquisition leaders a clear view of how employer reputation impacts hiring results. It brings together ratings, reviews, sentiment trends, and competitor benchmarks so teams can see what drives candidate interest and recruitment efficiency.
It is a modern employer brand analytics solution that replaces guesswork with role- and location-level insights that directly connect perception to talent performance.
How it Works
Employer reputation is now a measurable performance lever that CHROs and TA leaders can monitor, compare, and improve in one place.
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Brand Navigator aggregates ratings, reviews, and sentiment from major employer review sites. It gives leaders a single, comprehensive view of how employees and candidates perceive the organization, with insights that span roles, job families, and locations.
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Instantly compare your employer reputation to competitors. Benchmark ratings, review volume, sentiment trends, and perception themes to understand where you lead, where you lag, and where talent may be choosing alternatives.
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See how shifts in employer reputation influence applicant volume, conversion rates, and hiring efficiency. Brand Navigator transforms perception data into performance insight so teams can pinpoint the factors driving talent outcomes and act with confidence.
Our platform gives CHROs and TA leaders a unified view of employer reputation and the insights needed to improve hiring performance with clarity and confidence.
Glassdoor, Indeed, and more in one place with trend tracking built in.
Stack your reputation up against competitors you choose.
Get insights on leadership, culture, inclusion, and growth across candidate and employee reviews.
Drill down into job family and market to target problem areas precisely.
See how perception changes correlate to apply volume, cost per apply, and hire quality.
Search reviews by keyword, title, or location and respond directly inside the tool.
Layer brand data with market demand, talent availability, and compensation insights to see whether performance issues stem from perception or market pressure.
Track how reputation shifts over time instead of relying on lifetime scores, revealing emerging risks or improvements across roles and regions.
Why It Works
We combine employer reputation intelligence with workforce performance data to help CHROs understand perception, anticipate risks, and strengthen talent outcomes across the organization.
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Brand Navigator provides a unified, executive-level view of how employees and candidates perceive your organization. CHROs gain immediate visibility into sentiment trends that influence attraction, retention, and overall workforce health.
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Benchmark your employer reputation against competitors to understand where your organization leads and where it is vulnerable. Identify perception gaps that impact your ability to win talent in critical markets and job families.
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Access reputation data across roles, functions, and locations to spot emerging issues or strengths within specific segments of the workforce. Use these insights to guide culture, engagement, and talent experience strategies.
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Connect perception directly to hiring performance, enabling CHROs to align employer brand investments with measurable business outcomes. Brand Navigator helps leaders prioritize resources and make data-driven decisions that strengthen organizational performance.
